Research has shown that the human eye can see at least 7,000,000 different colors; and some estimates go even higher. Some colors and color relationships can irritate our eyes, affect our attitude and perceptions, cause headaches, and wreak havoc with what we see. Yet there are other colors and combinations that have a positive effect, and can be soothing. Color can also improve productivity, reduce visual fatigue, and relax the body. This brings me to another scintillating edition of: The Saturday Seven: Interesting Facts About Color
1. Women were more likely than men to have a favorite color.
2. Viewing a color may evoke a variety of sensations. Green may evoke the smell of grass, lemon yellow, a sour taste. Seeing the color yellow-green may cause taste sensations of sourness; pink may evoke sweetness. Seeing the color grey can even evoke the smell of smokiness.
3. Colors can cause fatigue, increase stress, decrease visual perception, affect the quality of our eyesight, and negatively affect orientation and safety.
4. Color helps us to process and remember images more efficiently than black and white scenes.
5. Ads in color are read up to 42% more often than the same ads in black and white
6. Yellow, pure bright lemon yellow is the most fatiguing color. Babies cry more in yellow rooms, couples fight more in yellow rooms, and opera singers throw more tantrums in yellow dressing rooms.
7. Blue is considered an appetite suppressant. Weight loss plans suggest putting your food on a blue plate, or even a blue light in your refrigerator to reduce temptation once you open the fridge.
And to close, here are the most common color associations:
Happy - Yellow
Pure- White
Good Luck - Green
Good-tasting - Red
Dignity - Purple
High Technology - Silver
Sexiness - Red
Mourning - Black
Expensive - Gold
Inexpensive - Brown
Powerful - Red
Dependable - Blue
High Quality - Black
Nausea - Green
Deity - White
Bad Luck - Black
Favorite Color - Blue
Least Favorite Color - Orange
What do YOU think about Color? I'm running a "Saturday Seven Special" ALL COMMENTS ARE FREE TODAY!
-Rick Rockhill
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